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Frost & Sullivan Research and Reports

Odigo is proud of its association with Frost & Sullivan, respected research & consulting firm with a track record of delivering actionable insights to companies that want to create and implement a continuous flow of innovative growth opportunities.

Frost & Sullivan provides customer experience and customer contact decision-makers with an integrated 360-degree perspective of the vast contact centre solution ecosystem. New technology platforms will be essential to meeting the communication needs of tomorrow’s consumers.

Frost & Sullivan and Odigo have partnered to produce research and reports to better understand future contact centre customer expectations.

The Future State of Customer Experience
Discover insights in the article
Discover insights in the article

Frost & Sullivan Virtual Think Tank report

Frost & Sullivan research

Frost & Sullivan recently partnered with Odigo to gather UK-based thought leaders from the finance, telecommunications, and nutrition industries to discuss customers’ digital expectations in 2022 and beyond.

The session yielded insights that spanned across industries:

  • Digital channels enable satisfying customer journeys.
  • Voice will remain a significant channel far into the future.
  • Knowing your customer will help define the optimal digital channel mix.
  • AI is effective when it is applied to prioritise and personalise the customer experience.

Get all the insights in the thought-provoking article here.

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Frost Radar™: European Contact Centre as a Service Market, 2021
Get a copy of the Frost Radar™ here.
Get a copy of the Frost Radar™ here.

Frost Radar™: European Contact Centre as a Service Market, 2021

A Frost & Sullivan report

Odigo ranks among the top performers in the Frost Radar™: European Contact Centre as a Service Market, 2021 report, leading the growth sector. Among the top 20 European enterprise cloud contact centre providers analysed in the Frost & Sullivan report, Odigo is positioned in 1st place for growth and also as one of the top European providers for innovation.

Odigo’s recognition is based on the Frost & Sullivan analysis of our strengths:

  • Openness: Flexibility to integrate with leading AI technology
  • Scalability: Optimally designed for large contact centres
  • Robust: Capable of handling large call volumes with one of the best-automated routing systems on the market
  • Innovation: Continuously adding new capabilities to enhance agents’ experience
  • Human ethos: Highly driven to deliver solutions that support customers’ needs

For a more in-depth look at why and how Odigo is a leader in the European CCaaS market, please download the report.

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The Future of Customer Experience: Invisible and Seamless Personalisation’ white paper
Download the whitepaper here
Download the whitepaper here

Frost & Sullivan market research uncovers future CX trends

Frost & Sullivan research

In ‘The Future of Customer Experience: Invisible and Seamless Personalisation’ white paper, Frost & Sullivan’s analysis provides businesses with an opportunity to get an independent view of the future trends of CX. The Frost & Sullivan report states that forward-looking CX companies should deliver customer personalisation strategies across multiple channels to form one seamless conversation. This whitepaper looks at the latest developments in customer experience (CX), including changes accelerated by the COVID-19 pandemic. It draws on the most recent research to understand in which ways change is occurring.

The Frost & Sullivan report focuses on four key themes:

  • Self-service and interconnected channels
  • The importance of personalisation and context for customers
  • The new normal in customer service standards
  • The future of CX
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Chapter 1: Hyper Personalisation, Automation and Self-service

Chapter 1: Hyper Personalisation, Automation and Self-service

Customer expectations are at an all-time high, and companies must ensure that they deploy the right personalisation strategies to satisfy customer demands. The right technology can help businesses meet these challenges and deliver it hand-in-hand with cost efficiencies and increased agent satisfaction.

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Chapter 2: Customer Behaviour is dynamic and context-based

Chapter 2: Customer Behaviour is dynamic and context-based

To really understand, connect and deliver personalised customer experiences, harnessing data is crucial. With an ever increasing volume of data, differentiation hinges on effective data strategies. Find out about the symbiotic relationship between data and AI in the second video of this 4 part series.

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Chapter 3: Adapting to a new normal in customer service standards

Chapter 3: Adapting to a new normal in customer service standards

Speed and self-service are customer expectations that can be met through the use of AI-infused services. Automation leads to a satisfying customer experience and free up agents to help with complex issues. Learn how organisations can meet customers where they are, and how seamless, channel-less journeys are the future.

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Chapter 4: The rise of the super-agent

Chapter 4: The rise of the super-agent

Cross-skilled super agents will help build more resilience and reactivity into contact centres. When relieved of repetitive tasks, increased satisfaction help agents understand their role in the process and bring value to their interactions with customers. By providing agents with job satisfaction, companies will save on recruitment and training.

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Thank you for your interest. Please download the Frost & Sullivan research and reports by clicking on the links below.

Frost Radar™: European Contact Centre as a Service Market, 2021 report. Download the report

Frost & Sullivan: The Future of Customer Experience: Invisible and Seamless Personalisation. Download the whitepaper.

Frost & Sullivan: The Future State of Customer Experience article. Download the article

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