Unpacking the Virtual Think Tank

A Frost & Sullivan article

Frost & Sullivan recently partnered with Odigo to gather UK-based thought leaders from the finance, telecommunications, and nutrition industries to discuss customers’ digital expectations in 2022 and beyond.

The session yielded insights that spanned across industries:

• Digital channels enable satisfying customer journeys.
• Voice will remain a significant channel far into the future.
• Knowing your customer will help define the optimal digital channel mix.
• AI is effective when it is applied to prioritise and personalise the customer experience.

Get all the insights in the thought-provoking article here.